Founded in 1924, MFS is one of the oldest asset management companies in the world and has been credited with pioneering the mutual fund.
The MFS branding system, a year-long project involving digital developers and the MFS marketing team, brought the brand to life with a new brand guide, asset library, and collateral, presentation and sales materials. Developed to launch in tandem with a fast-moving online schedule, the brand system positions the company for the future they help clients plan for.
October 10, 2018